When we think of Customer Success, we often think of Customer Service. It is imperative to know the difference between these areas: the first one tries to anticipate potential problems, while the second one tries to fix the problem when …
Marketing US | Category
Marketing
Felipe Demassi
Customer success processes
A customer’s success in using the products or services we offer must be managed to maximize it (Customer Success). Success is when customers achieve or exceed the results they were looking for when they purchased our products or services. There …